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The Digital Craftsman's Toolkit

At Chastain Sites, I believe that exceptional digital solutions require the right combination of cutting-edge tools and seasoned expertise. With over 20 years of experience in web development, I’ve carefully curated a professional-grade technology stack that powers every aspect of my service offerings. Each tool has been selected for its reliability, performance, and ability to deliver outstanding results for my clients. From website development and hosting to marketing analytics and e-commerce solutions, this comprehensive toolkit enables me to transform your digital vision into reality with precision and excellence.

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Barney Chastain

Website Development

My WordPress development toolkit combines premium themes, powerful page builders, and essential plugins to create high-performance websites. Every site I build leverages these industry-leading tools to deliver exceptional user experiences and streamlined management. This carefully curated stack ensures your website will look stunning, load quickly, and remain secure.

Content Management Systems

  • WordPress – Primary CMS platform
  • Squarespace – Secondary CMS for specific client needs

Page Builders & Design Tools

  • Elementor Pro – Primary visual page builder
  • Beaver Builder – Alternative page builder for specific projects
  • Dreamweaver – Code editing and legacy support

WordPress Themes

  • GeneratePress Premium – Lightweight performance-focused theme
  • Hello Elementor – Clean base theme for Elementor builds
  • Avada – Full-featured multipurpose theme
  • Striking Multiplex – Specialized theme for specific client needs

WordPress Plugins

  • Gravity Forms Elite – Advanced form creation and management
  • Wordfence – Security and firewall protection
  • Perfmatters – Performance optimization
  • EWWW Image Optimizer – Image compression and WebP conversion
  • RankMath Pro – SEO management and optimization
  • WP All Import – Data import and content migration

MARKETING & ANALYTICS

I employ sophisticated marketing and analytics tools to maximize your online visibility and measure what matters. These solutions provide actionable insights to continuously improve your digital presence, from comprehensive SEO research to detailed performance tracking. The data-driven approach ensures your marketing budget delivers measurable results and sustainable growth.

SEO & Marketing

  • SEMrush – Comprehensive SEO research and tracking
  • RankMath Pro – On-site SEO implementation
  • HubSpot – Marketing automation, CRM, and business operations
  • Google Search Console – Search performance monitoring

Advertising & Analytics

  • Google Analytics – Website traffic and user behavior analysis
  • Google Ads (AdWords) – PPC campaign management
  • GTMetrix – Page speed analysis and optimization

HOSTING & DEVELOPMENT

Your website deserves premium hosting and expert development tools for optimal performance and reliability. I work with industry-leading hosting providers like Kinsta that offer enhanced security, blazing-fast speeds, and exceptional uptime guarantees. My development toolkit ensures efficient code management, seamless deployments, and professional-grade solutions for every technical challenge.

Hosting Solutions

  • Kinsta – Premium managed WordPress hosting
  • A2 Hosting – Additional hosting option
  • cPanel – Hosting management interface

Development Tools

  • Sublime Text – Primary code editor
  • FileZilla Pro – FTP/SFTP file management
  • ManageWP – WordPress site management dashboard
  • Hover – Domain registration and DNS management

BUSINESS OPERATIONS

Seamless business operations are the backbone of successful client relationships and project delivery. My integrated suite of project management, communication, and payment processing tools ensures professional coordination and transparent workflows. With HubSpot at the center of client communications, every interaction is tracked and optimized for exceptional service delivery.

Project Management & Communication

  • Google Workspace – Email, calendar, and document management
  • Trello – Project management and task tracking
  • HubSpot – CRM, contact management, and client communications
  • Zoom – Virtual meetings and client consultations

Payment Processing

  • Stripe – Primary payment processor
  • Square – Point-of-sale and payment processing alternative

E-COMMERCE SOLUTIONS

Transform your online business with powerful e-commerce solutions built for performance and sales conversion. From WooCommerce for WordPress integration to dedicated shopping cart systems, I implement solutions tailored to your specific business model and product offerings. Each e-commerce implementation includes optimization for search engines, mobile shoppers, and seamless payment processing.

Shopping Carts & E-commerce

  • WooCommerce – WordPress e-commerce solution
  • PinnacleCart – Dedicated shopping cart system
  • Google for Retail (Merchant Center) – Product feed management

SECURITY & MAINTENANCE

Website security and performance optimization are critical for business continuity and user experience. My multi-layered security approach combines enterprise-grade protection with ongoing monitoring to defend against malicious attacks while keeping your site running smoothly. Regular maintenance, performance optimization, and proactive updates ensure your website remains secure, fast, and fully functional.

Security Tools

  • Wordfence – WordPress security and firewall
  • Cleantalk – Anti-spam protection
  • ManageWP – Automated updates and backups

Performance Optimization

  • Perfmatters – Script optimization and performance tuning
  • EWWW Image Optimizer – Image compression
  • Browser caching – Implemented via hosting or plugins

This comprehensive technical stack enables Chastain Sites to deliver high-performance, secure, and optimized WordPress solutions while efficiently managing business operations through integrated marketing and project management tools.