Fix your website. Improve your SEO. Stop guessing what’s broken.

I work directly with small businesses to make their websites faster, clearer, and easier to manage — without the bloat, confusion, or handoffs you get with larger agencies.

20+ Years Experience · 100+ Websites · 5-Star Rated

Photo of owner on a hike

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Running a WordPress Site Shouldn’t Feel Like Flying Blind

Yet here you are:

  • No idea why you’re invisible on Google
  • No clue why your site feels sluggish
  • No clear path to get more leads
  • No time to figure it all out yourself

You know something’s wrong, but every “expert” wants to rebuild everything from scratch.

You’ll Always Know What I’m Doing and Why

I don’t disappear for a month and send you a PDF. You get direct access to me, clear explanations of every change I make, and a weekly update on what got done and what’s next. If something’s wrong with your site, you hear about it from me — not from a customer who can’t check out.

  • Clear Weekly Updates: What I worked on, what I found, what’s planned next. No jargon, no filler.
  • Direct Communication: You talk to me, not a support queue. Email, call, or text — I respond within one business day.
  • Monthly Performance Reports: You get a clear report showing your search rankings, site speed, and traffic — what moved, what didn’t, and what I’m doing about it. Real data from real tools, explained in plain English.
  • No Surprises on Invoices: Scope is defined upfront. If something falls outside the plan, I’ll tell you before I do the work.

Every WordPress Site Gets What It Actually Needs

Every engagement starts with an honest look at your site. I only recommend work that moves the needle — if something doesn’t need fixing, I’ll tell you that too. Here’s where I focus:

Fast Sites Convert. Slow Sites Don’t.

Page speed directly affects your search rankings and your revenue. I optimize load times at the server, theme, plugin, and asset level — not just by installing a caching plugin and calling it done.

Real result: Light Dark Landscape — load time from 13.6s to 1.6s

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Get Found by the People Searching for What You Sell.

Technical SEO, keyword strategy, on-page optimization, and local search — built on data from SEMrush and Google Search Console, not guesswork.

Real result: Salmon Chaser Charters — 405% increase in organic traffic.

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Your Site Is a Business Asset. Protect It Like One.

Hardened WordPress security, daily backups, malware scanning, and emergency lockout recovery. I’ve pulled sites back from the brink — and I’d rather prevent the fire in the first place.

Real result: State Bar of Wisconsin — untangled a compromised site and closed critical security holes

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Jeff Brown, Wisconsin Access to Justice ★★★★★

Melani De Sousa, The Wellness Workshop, Melbourne, AU ★★★★★

From Discovery Call to Measurable Results

I keep the process simple and the communication constant. Here’s how every engagement works:

Discovery Call

We talk for 30 minutes about your site, your goals, and what’s not working. No pitch — just an honest assessment of where you stand.

Audit & Recommendation

I run a full technical audit — speed, SEO, security. You get a prioritized report with specific fixes and clear pricing. No surprises.

Execution & Transparency

I do the work, and you see it happening. Weekly updates, direct communication, and every change documented. You’re never guessing what I’m doing or why.