Fix your website. Improve your SEO. Stop guessing what’s broken.

I work directly with small businesses to make their websites faster, clearer, and easier to manage — without the bloat, confusion, or handoffs you get with larger agencies.

You work directly with me, and I’ve built efficient systems behind the scenes that let me move quickly and deliver high-quality work without the overhead of a larger team.

20+ Years Experience · 100+ Websites Built · 5.0 Google Rating · Minneapolis, MN

Running a WordPress Site Shouldn’t Feel Like Flying Blind

Yet here you are:

  • No idea why you’re invisible on Google
  • No clue why your site feels sluggish
  • No clear path to get more leads
  • No time to figure it all out yourself

You know something’s wrong, but every “expert” wants to rebuild everything from scratch.

I don’t disappear for a month and send you a PDF. You get direct access to me, clear explanations of every change I make, and a weekly update on what got done and what’s next. If something’s wrong with your site, you hear about it from me — not from a customer who can’t check out.

  • Clear Weekly Updates: What I worked on, what I found, what’s planned next. No jargon, no filler.
  • Direct Communication: You talk to me, not a support queue. Email, call, or text — I respond within one business day.
  • Monthly Performance Reports: You get a clear report showing your search rankings, site speed, and traffic — what moved, what didn’t, and what I’m doing about it. Real data from real tools, explained in plain English.
  • No Surprises on Invoices: Scope is defined upfront. If something falls outside the plan, I’ll tell you before I do the work.

I don’t sell packages of busywork. Every engagement starts with an honest look at your site — and I only recommend work that moves the needle.

Fast Sites Convert. Slow Sites Don’t.

Page speed directly affects your search rankings and your revenue. I optimize load times at the server, theme, plugin, and asset level — not just by installing a caching plugin and calling it done.

Result (Light Dark Landscape): 13.6s → 1.6s load time. Learn more about Page Speed →

Get Found by the People Searching for What You Sell.

Technical SEO, keyword strategy, on-page optimization, and local search — built on data from SEMrush and Google Search Console, not guesswork.

Result (Salmon Chaser Charters): 405% increase in organic traffic. Learn more about SEO →

Your Site Is a Business Asset. Protect It Like One.

Hardened WordPress security, daily backups, malware scanning, and emergency lockout recovery. I’ve pulled sites back from the brink — and I’d rather prevent the fire in the first place.

Result (State Bar of Wisconsin): untangled a compromised site and closed critical security holes. Learn more about Me →







“Most importantly, Barney is honest enough to tell us that we may not be better served with paid search ads, given our tremendous organic reach. Now that is an honest consultant.”

Richard Ruth, Owner, Navy Pictures ★★★★★

“He always has a positive attitude, explains what he’s doing and why he’s doing it, and how what he is doing will positively impact our business. Most of all, we’ve seen great results in our visibility.”

Laura Purdy, Co-owner, Journeys Home Pet Euthanasia ★★★★★

“Our website was a mess, despite our best efforts at basic maintenance. Barney was able to untangle the ball of string that it had become and close some serious security holes.”

Jeff Brown, Wisconsin Access to Justice ★★★★★

“Without a doubt the most professional, knowledgeable, thorough and incredibly easy person to work with. They knew technical SEO more than anyone else I’ve ever spoken with.”

Melani De Sousa, The Wellness Workshop, Melbourne, AU ★★★★★

Google: 5.0 ★ (12 reviews) · Facebook: 5.0 ★ (7 reviews) · Upwork: 5.0 ★ (5 jobs)

From Discovery Call to Measurable Results

I keep the process simple and the communication constant. Here’s how every engagement works:

Discovery Call

We talk for 30 minutes about your site, your goals, and what’s not working. No pitch — just an honest assessment of where you stand.

Audit & Recommendation

I run a full technical audit — speed, SEO, security. You get a prioritized report with specific fixes and clear pricing. No surprises.

Execution & Transparency

I do the work, and you see it happening. Weekly updates, direct communication, and every change documented. You’re never guessing what I’m doing or why.